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For food & drink wholesalers, importers and producers

Order by the case. At their price.

Give bakeries, restaurants, bars, cafés and shops an ordering portal instead of a price list and a phone call. They search your ingredients, cases and other products, see their agreed prices and send the order in one go.

Trusted by thousands of happy trade users.

Start free

Choose a demo for your sector

Explore a fictional business with realistic products, customer prices and an example order. No sign-up needed. You can try another sector later.

Your sector

Free catalog for 100 products · Advanced trade pricing on Pro for US$39 a month · Your whole team included

An open case of glass bottles, a shrink-wrapped tray of cans, a jar of coffee beans and stacked tins, with an orange bottle cap, on warm paper

Built around your trade accounts

Less checking.
More ordering.

Keep the product detail buyers need and the prices you have agreed in the same place.

01

Cases, packs and minimums.

Show what each price is for, such as a case of 24 × 330 ml, and set a minimum order quantity per line. Buyers find a line by its barcode as well as its name.

02

Group and venue pricing.

Give a hotel group, a chain or an independent their own discount, brand deals or fixed prices. With an approved list, each venue’s staff order only the agreed lines.

03

Price changes, announced properly.

Set new prices for a date and choose when customers hear about it: each account is emailed their own old and new prices. Share offers and new lines with Offers & news posts in their catalog.

From spreadsheet to shared catalog

Start with the
range you have.

  1. Import your products.

    Upload CSV, Excel or a PDF price list, match the columns and check every row before anything is saved.

  2. Set account prices.

    Add a whole-account discount on Free. Use Pro for negotiated item prices, price books and pricing rules.

  3. Invite your buyers.

    Give customers a link to search, check their prices and send orders.

YOUR PRODUCT RANGE
Ready to importCSV / Excel
LAG-330-24Pale lager, bottle24 × 330 ml · case
COF-BEAN-1KEspresso coffee beans1 kg bag · case of 6
OIL-OLV-5LExtra virgin olive oil5 L tin · case of 2

Illustrative products. Import your own range, references and selling units.

Free, or one Pro plan for your whole business.

Start free.
Put your trade pricing on Pro.

Keep a simple catalog on Free. Choose Pro when customers need negotiated prices, different price books or planned price rises. Try every Pro feature for 14 days, with no card.

Free

US$0/ month, forever

  • Up to 100 products; each variant counts, including hidden and inactive items
  • Unlimited team members, trade customers and buyer logins
  • Orders, reorder and unlimited order requests
  • Standard prices and a whole-account discount or markup
  • Product images and spreadsheet imports
  • Claude connector and other connected AI apps, including ChatGPT

For a simple range with Standard prices and a discount or markup for each account. Free never expires. Your customers always use it free.

Start free

Pro

US$39/ month

  • Everything in Free
  • Customer price books, negotiated prices and pricing rules
  • Bulk changes, scheduling and customer price-change emails
  • Unlimited products
  • WooCommerce and API integrations
  • Staff roles, regions and sales reps
  • Branded PDF price lists
  • Your branding, portal address and custom domain

Keep customer agreements in one place and schedule price rises without preparing a separate list for every buyer. One subscription covers your whole team. Or US$390 a year: two months free. Billed in USD. Tax added where it applies. Cancel any time.

A few useful answers

Before you get started.

Buying from trade businesses?
Find your supplier →

Can every customer have their own prices?

Yes. Free includes Standard prices and a whole-account discount or markup. Pro adds customer and group price books, brand and category rules, and negotiated prices for individual items. The most specific rule wins and discounts do not stack. Customers only see their own account prices.

Can we set a minimum order?

Yes, per line. Set a minimum order quantity, such as one case or six bags, and buyers start from it.

Can customers repeat last week’s order?

Yes. Buyers can put a past order back in their cart at today’s prices, change the quantities and send it.

Does this replace my invoicing or accounting software?

No. Customers send order requests and your team confirms availability and the final total. Keep your own invoicing and account terms. Free and Pro also offer optional Stripe payments after you confirm the total, for a 0.5% TradeCatalog fee plus Stripe fees.

Can my team manage the catalog together?

Yes. Invite your team to the same business workspace. Each person has their own sign-in. Team members manage products, prices, customers and orders. Owners also manage team access and billing. Customers have separate buyer access.

Can my customers order from their other suppliers in the same place?

Yes. A buyer whose other suppliers also use TradeCatalog signs in once and searches all of them together, by product, category or brand, with each supplier’s price for their account. They fill one cart and send it together: each supplier gets its own order. No supplier sees another supplier’s prices or orders.

What does the monthly plan cover?

A new workspace starts with 14 days of Pro and no card. After that, Free includes 100 products and unlimited team members, trade customers, buyer logins and orders, with no expiration. Pro adds advanced trade pricing, unlimited products and API integrations for one business price. You pay in GBP, USD, EUR, AUD or CAD, depending on where you are; tax is added at checkout where it applies.

See it for yourself

Give your trade customers a better way to order.

Start free

Choose a demo for your sector

Explore a fictional business with realistic products, customer prices and an example order. No sign-up needed. You can try another sector later.

Your sector